Top 5 Fast-Food Franchises in the Philippines
Filipinos are always on the go. While there are plenty of dine-in restaurants, most of us often choose affordable and quick fast-food options. These chains are a staple at birthday parties, group meals, and everyday dining. Their popularity is undeniable, especially in the Philippines, where many prefer budget-friendly meals over luxury dining.
The five restaurants below remain favorites of the crowd. If you’re interested in fastfood franchise, here’s what you need to know.
1. Jollibee
Jollibee is the largest fastfood franchise chain in the Philippines. From its humble beginnings as an ice cream parlor, it has become an iconic brand known for the Yum Burger, Jolly Spaghetti, and the best-selling Chicken Joy. It has also acquired other chains such as Chowking, Greenwich, Red Ribbon, and Mang Inasal.
Franchise Requirements
- Good community standing
- Strong leadership and people management skills
- Willingness to devote time to daily operations
- Completion of the required training program
Investment
- Around ₱35M–₱55M (includes construction, equipment, furnishings, air-conditioning, signage, and pre-opening expenses).
How to Apply
- Download and fill out the franchise application form from the Jollibee website.
- Prepare and submit:
- Letter of intent with proposed site address, mailing address, and contact numbers
- Vicinity map of the proposed site
- (Optional) Legal document proving site ownership
- Updated resume or biodata
Processing typically takes at least one month.
Contact Information
Jollibee Foods Corporation
Franchising Services Department
8th Floor, Jollibee Plaza
#10 F. Ortigas Jr. Road, Ortigas Center, Pasig City 1605
iFranchise Link: How to Franchise Jollibee
Facebook: www.facebook.com/JollibeePhilippines
Telephone: (02) 634-1111
2. McDonald’s
McDonald’s is the world’s number one fast-food chain, with a strong presence in the Philippines. Its success is built on collaboration among its employees, suppliers, and franchisees.
Franchise Requirements
- Significant business and management experience
- Strong financial resources
- Filipino citizenship (or former natural-born Filipino)
- Franchise is sole proprietorship
- McDonald’s chooses the store location
Investment
- Total investment usually ₱60M–₱80M, depending on store type and location
- Franchise term: 10 years
Contact Information
The Franchising Department
17th Floor, Citibank Center Bldg.
8741 Paseo de Roxas St., Makati City
iFranchise Link: Franchise McDonald’s
Email: ••••••••••••••••••••••
Telephone: (02) 8888-5000 loc. 5000
3. Kentucky Fried Chicken
KFC is known worldwide for its fried chicken recipe. In the Philippines, it continues to expand under Yum! Brands.
Franchise Requirements
- Minimum net worth: USD 1.5 million
- At least USD 750,000 in liquid assets
Investment
- In-line/mall store (150–200 sqm): starts at ₱25M
- Standalone drive-thru (600–1,000 sqm): starts at ₱40M
Contact Information
KFC Philippines – Franchising Department
Email: ••••••••••••••••••
iFranchise Link: Franchise KFC
Metro Manila: 8887-8888
Provincial: #887-8888
4. Chowking
Chowking was founded by Robert Kuan as a Filipino-Chinese fast-food concept. It was acquired by Jollibee Foods Corporation in 2000 and has since expanded internationally.
Investment
- Franchise fee: ₱1M
- Total investment: ₱13M–₱15M (for leased sites, depending on store size)
- Royalty fee: 6% of gross sales
- Marketing fee: 4% of gross sales
- ROI: 3–4 years
Franchise Requirements
- Letter of intent
- Completed application form
- Location map of proposed site
Contact Information
Chowking Philippines
33rd Floor, Jollibee Plaza
F. Ortigas Avenue, Ortigas Center, Pasig City
iFranchise Link: Franchise Chowking
Email: ••••••••••••••••••••••••
Telephone: (02) 687-5729
5. Greenwich Pizza
Greenwich was founded in 1971 as a small counter in Greenhills. It later became the largest pizza chain in the country after being acquired by Jollibee Foods Corporation.
Investment
- Required space: 150–180 sqm
- Franchise fee: ₱12M–₱15M
- Total investment: ₱20M–₱25M
- ROI: 3–5 years
- Term: 10 years (renewable)
- Royalty fee: 10% of gross sales
Contact Information
Greenwich Pizza – Franchising Department
29th Floor, Jollibee Plaza Building
F. Ortigas Jr. Road, Ortigas Center, Pasig City
iFranchise Link: Franchise Greenwich
Email: ••••••••••••••••••••••••••••
Telephone: (02) 634-1111 loc. 4614
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