Everybody’s got a sweet tooth! You just cannot stop craving for sugary treats like pastries, especially the ever growing number of donut shops, with their delectable fillings, glazes, and aroma. Donuts are too hard to pass up by many people that is why the demand is high and thriving! Franchising a donut shop is a wise investment because of the continued consumption of a large majority of customers!
1. Mister Donut
The rival of Dunkin’ Donuts, and just like its competitor, it has been the go-to place for getting pasalubongs in the Philippines. The donuts being cheap and the variety of flavors you can choose from make it one of the best pasalubong to bring home. Invest in Mister Donut if you fancy a well-adjusted business in the donuts industry!
How do you go up against competitors familiar with the donuts industry, well for Michael Trillana and Christina Lagdameo, a little research goes a long way to become a craze in the United States and the Philippines. Yes, this local brand has gone international too! Christina describes their donuts as being less sweet than Krispy Kreme and 25% bigger compared to Mister Donut and Dunkin’ Donuts. Who doesn’t want to invest in a successful business?
Contract: 4 years (renewable)
Royalty fee: 8% of gross sales
Satellite store: P300,000
Retail outlets: P500,000
40 to 60 sqm: P1.5M
150 to 200 sqm: P7M to P9M
You must submit a “Letter of Intent” indicating which type of franchise package you want to avail and your proposed location.
Site map including the nearby streets, landmarks, and competitors within the area.
Submit your detailed resume and filled-up Franchise Evaluation Form (FEF)
Happy Haus Donuts has guts to take on the giant competitors it faces, and despite that, Happy Haus Donuts is able to establish an even footing and gain a profitable business! Entrepreneurs should watch out for this franchise if you want a stable income and on a tight budget because they have the cheapest investment costs out of the entire list!
Franchise fee: P10,000 (non-refundable)
Security Deposit: P20,000 (refundable)
Payment for consumables items: P5,000
Total investment cost: P35,000!
Address: Happy-Haus Food Corporation, Suite 1104 11/F West Trade Center, 132 West Avenue, Quezon City, Philippines
Email: firstname.lastname@example.org, or email@example.com
Telephone no.: (02)376-6393, (02)414-4491
Mobile no.: 0922-835-8078, 0917-575-7334
Fax no.: (02)410-9084
4. J. Co Doughnuts and Coffee
An equal competitor of Krispy Kreme, they are adept at making their donuts with unusual flavors topped with creative designs. They offer a variety of different kinds of flavors of their donuts that goes remarkably well with their coffee. Favorites of customers are Belgian Chocolate, Japanese Matcha Green Tea, Californian Almonds, and an Italian Roasted Coffee. J.Co Donuts and Coffee only uses the best ingredients as they believe in good service and quality products. Rightfully shown, as they are able to expand to multiple Asian countries!
J.Co Doughnuts and Coffee only grants exclusive franchise to certain people per country, but recent reports have given an estimation of investments:
Franchise fee: $10,000 to $21,000
Total investment cost: $250,000 to $1.5M
You will have to contact them with the information below to inquire about franchising and see if you are eligible. The contact person you will negotiate with will be the official franchisor of the Philippines, so you should try to get a lower deal than the given price!
J.Co Donuts & Coffee
Email: firstname.lastname@example.org, or email@example.com
You can say that Krispy Kreme would be the “McDonald’s” of the donuts business, as they are world renowned for their pastries. The original glazed donut that people crave for makes people come back for more! The wisest investment of them all, wouldn’t you agree considering they are the most establish and well-known all over the world?
Franchise fee: $12,500 to $25,000
Total Investment cost: $275,000 to $1,911,250
Royalty fee: 4.5% of gross income
Advertising cost: 5% of gross income
Address: Krispy Kreme Doughnuts ,The Real American Doughnuts Inc., Penthouse, Floor ECOtech Land Plaza 2305 Chino Roces Avenue Makati City, Philippines
Telephone no.: +63(2) 784-9000 loc. 1502
Fax no.: +63(2) 784-9000 loc. 1513
Email: firstname.lastname@example.org or email@example.com
6. Dunkin Donuts
Established in the 1950s and coming from Massachusetts, the idea of serving both coffee and donuts by Bill Rosenberg. Dunkin Donuts have always found their success here in the Philippines.
Their marketing has been successful here, and some of the readers may remember their commercials and the saying that Dunkin’ Donuts is the “pasalubong ng bayan”.
1. Chainstore Model – take-out booth applicable for convenience stores or school canteens
2. Dealership Model – investment of P200,000 which includes franchising fee, security deposit, equipment, and materials.
3. Area Franchising – for individuals or companies wanting to establish a production center in the location of their choosing
You will have to submit the following information:
1. Location information (address of proposed location, detailed description, photos, and vicinity map)
2. Letter of Intent
3. Contact Details (Email, mobile number, address, etc.)
Investment Fee – Starts at P200,000
Address: Reliance Corner Sheridan Streets, Mandaluyong City, Metro Manila, Philippines