How to Franchise Frank’s N’ Burgers in the Philippines
Frank’s N’ Burgers has built a following for its burger-and-fries combos at a more approachable price point than the big international chains. If you’re looking at a mid-size burger franchise investment, here’s what to know.
Behind the Brand
Frank’s N’ Burgers is a Philippine burger chain that has grown through both company-owned and franchised branches, positioned in the mid-market segment between food-cart burger brands and full-service international chains.
Frank’s N’ Burgers has been running since 1989, decades before most of the burger chains it now competes with existed. It built its following the slow way, through word of mouth in the regions it started in, not a national ad campaign.
Why Frank’s N’ Burgers Can Be a Good Business
Frank’s N’ Burgers sits in a sweet spot: a real dine-in or kiosk format brand, but at a fraction of the investment required for Shakey’s-tier or Pizza Hut-tier concepts. That makes it accessible to franchisees who want more than a food cart but can’t stretch to eight or nine figures.
What Customers Are Saying
Frank’s N’ Burgers has a limited footprint outside its home regions, so verifiable, attributable customer reviews are thin online compared to nationwide chains, a genuine information gap rather than an oversight. What’s out there points to a loyal, regional following built over decades (the brand has operated since 1989) rather than viral social buzz. Anyone franchising this brand should expect to build local word of mouth branch by branch rather than lean on an existing national review base.
Frank’s N’ Burgers Franchise Requirements
Here’s what the investment actually looks like:
- Franchise Fee: Around ₱500,000 to ₱1,000,000, varying by location and store model.
- Total Investment: Around ₱2,000,000 to ₱5,000,000.
- Franchise Term: 5 years, renewable.
- Store formats: Flexible, dine-in, kiosk, or drive-thru setups are available depending on site.
Support typically includes staff training (food preparation, customer service, inventory management), nationwide marketing campaigns, and promotional materials.
How to Franchise Frank’s N’ Burgers in the Philippines
Here’s how to get the process moving:
- Reach out through Frank’s N’ Burgers’ official franchising channels to request current package details.
- Submit your business background and proposed site information for evaluation.
- Choose your store model (dine-in, kiosk, or drive-thru) based on your site and budget.
- Complete the franchise agreement, pay the applicable fees, and undergo training before opening.
Who Is a Frank’s N’ Burgers Franchise Best For?
This one fits a specific kind of operator more than a broad audience.
- Entrepreneurs with ₱2M–₱5M in capital who want a real store format without committing to a ₱15M+ investment.
- Those with flexible site options, since the brand supports dine-in, kiosk, and drive-thru formats.
- First-time franchisees looking for a step up from food-cart-only concepts.
Advantages and Disadvantages of a Frank’s N’ Burgers Franchise
A regional brand with real staying power has its own kind of appeal, and its own limits. Here’s both sides.
What works in your favor:
- Mid-tier investment (₱2M–₱5M) bridges the gap between food carts and big international chains.
- Flexible store formats let you match the concept to your available site.
- Nationwide marketing support without the overhead of a global brand’s royalty structure.
And here’s what you’d be signing up for.
What you’re taking on:
- Less international brand recognition than Shakey’s, Pizza Hut, or Jollibee-owned brands.
- Published figures vary by source, so confirm current numbers directly before committing.
- 5-year term is shorter than the 10-year terms common with bigger chains, meaning more frequent renewal conversations.
Cheaper Alternatives to Frank’s N’ Burgers
Want a lower entry point? These are worth a look:
- Burger Machine, a food-cart-format burger brand at a lower entry point.
- Angel’s Hamburger, another established, lower-investment burger option.
Alternative Franchise Opportunities
Beyond the cheaper options above, here’s how Frank’s N’ Burgers compares to other burger franchises in the Philippines:
- Angel’s Burger, a massive nationwide footprint of small kiosk outlets built on low-cost buy-one-take-one deals.
- Minute Burger, 500+ outlets, positioned as the fast, no-frills, budget commuter option.
- Army Navy Burger + Burrito, military-themed fast-casual with bigger, heavier burgers for a sit-down experience.
- Burger Machine, the classic 24/7 streetside burger stand, the most old-school option in the category.
See our list of top fast-food franchises in the Philippines for more comparisons.
Frequently Asked Questions
A few things worth clarifying before you reach out.
How much is the Frank’s N’ Burgers franchise fee?
Around ₱500,000 to ₱1,000,000, depending on location and store model.
How much total investment do I need?
Around ₱2,000,000 to ₱5,000,000.
How long is the franchise term?
5 years, renewable.
What store formats are available?
Dine-in, kiosk, or drive-thru, depending on your site.
