FamilyMart Franchise: Fees, Investment Info and Contact Information
What do you look for in a convenience store? Of course, we expect convenience, but the Japanese convenience store FamilyMart values customers first. FamilyMart prioritizes in giving the quality, the great ambiance, and affordableness that Filipinos can no doubt hope to look. Are you interested in investing? Let’s take a look at their franchise offers and see for yourself why you should invest and franchise with them!
History of FamilyMart
FamilyMart first opened in the Sayama, Saitama Prefecture in 1973. With branches spanning fom Japan, China, Indonesia, Vietnam, and Thailand, FamilyMart has accumulated 15,000 stores worldwide. With more than 100 stores in the Philippines, their expertise in the convenience store concept rivals that of 7-Eleven!
FamilyMart Franchise Information
With the Philippines as having the lowest number of convenience stores in Asia, FamilyMart is interested in franchising with potential investors and franchisees to accelerate their expansion in the country.
FamilyMart offers franchisees by partnering with the Bank of the Philippine Island’s (BPI) Ka-Negosyo franchising loan packages. The package is payable within 5 years with an interest rate of 12% for 3 years, 10% for 2 years, and 9% for 1 year.
Family Mart franchisor requirements:
- The store operator must be at least at the minimum age of 25 years old
- As an entrepreneur, the franchisor must be a college degree or must hold a college degree
- As a corporation, the franchisor’s major shareholder will be delegated as the principal applicant and will be required to attend
- Franchisor must possess funding capabilities in investment through personal capacity or financing from any banking institution.
Franchise fee: minimum of P 4,000,000 to P 5,000,000
Return of investment: 4 to 6 years
Franchise inclusions:
- Rights to store operations
- Branding rights
- Leasehold improvements
- Equipment
- Inventory
- Marketing campaign
- Initial supply of merchandise
- Contingency fee
- Franchisee training program
- Set-up support
- Store grand opening support
- Staff training assistance
- Area manager’s assistance
- Product development
Training program includes:
- Classrooom training
- Hands-on in-store training
The FamilyMart Franchise Application Process:
- Applicant must submit a letter of intent and his or her resume ( curriculum vitae)
- Upon successful submission of required documents, franchisee will be asked to attend franchise orientation and accomplish the application form for franchising
- Completion of the orientation program will then proceed to an interview with the FamilyMart franchise manager
- Applicant will attend a 1-day on the job evaluation
- Applicant will then be asked to submit their financial documents
- Applicant must conduct a market study in relation to their location of choice, and present the conducted market study in front of a group of panelists
- In relation to the site assessment, franchisee will be asked to create a site offer letter, giving a proposedl location for a new FamilyMart business
- With the acknowledgment of the investment costs to be incurred by the franchisee, payment will then proceed
- Franchisee will then secure the necessary franchise documents
- Successful obtainment will proceed to a one month of training to expose the franchisee to the operations and environment of the FamilyMart business.
- The last step in the process, is the grand opening of the new FamilyMart store
Advantages of Starting a FamilyMart Franchise
- Almost 4 decades of expertise in convenience store operations, with operations covering multiple countries
- Support will be given to the franchisee along the way, with the necessary training needed
- A loan can be secured to increase the chance of a partnership
Disadvantages of Starting a FamilyMart Franchise
- Steep investment cost of P 4,000,000 and above
- Return of investment will take half a decade
- The process ins securing a store is tedious, and may not be a guarantee even when training is completed
Want to Continue? Here is the Contact Information
Office Adress: G/F ALCO Bldg. 391 Sen. Gil J. Puyat Avenue, Makati, Metro Manila, Philippines
Email: marketing@familymart.com.ph / franchise@familymart.com.ph
Facebook: FamilyMartPh
Twitter: @FamilyMartPh
Telephone no.: (02) 908 0500
